globe

And the word is… longer!?

Word lengths and word expansion in different languages What is word length?  Simply put, it refers to the number of letters in a word.  When applying this to a language, we commonly talk about the average word length across the language, or at least the most common set of words in a language. (in Linguistics:…

people-at-work

¿Traducción o transcreación?

“Si hablas a un hombre en una lengua que entiende, lo que dices va a su cerebro. Si le hablas en su lengua, va a su corazón” – Nelson Mandela. La traducción de publicidades para que sean difundidas en otros países significa mucho más que convertir palabras de un idioma al otro, es asegurarse de…

faq

Misconceptions about Translation

“Translation…is that even an industry?” According to the U.S. Bureau of Statistics, the translation industry is expected to grow by 42% this decade. The most important reason for this growth is globalization. In 2012, the same market research firm estimated the translation industry size to be about $33.5 billion, and Entrepreneur Magazine says it’s now…